Jonny Tansley on Durex, innovation and responsible design
Listen now on Apple Podcasts and Spotify
Jonny Tansley is the Global Design Lead at Durex. In our conversation Jonny opens up about how strategic design choices can significantly influence consumer behavior, sharing compelling examples like addressing the challenge of "shelf shame"—the hesitation consumers feel when purchasing personal products.
We also explore the balance between maintaining a strong global brand identity and adapting to local cultural nuances and we discuss the contrasting realms of working in-house versus freelancing. Jonny provides valuable insights into how these different professional environments impact creativity, collaboration, and personal growth within the design field.
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Podcast music and production: James Greenfield
